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Branding

Email Signature Brand Guidelines

November 12, 2025 6 min read
Emily Nakamura

Emily Nakamura

Marketing Director at Siggly

Brand guidelines

Formal brand guidelines ensure consistency across all employee signatures. Here's a template for creating your own.

Guidelines Template

1. Logo Usage

  • Approved logo file and format
  • Minimum and maximum size
  • Clear space requirements
  • Where logo should appear

2. Colors

  • Primary brand color (with hex code)
  • Secondary color for links
  • Text color specifications

3. Typography

  • Approved font family (with fallbacks)
  • Font sizes for name, title, contact
  • Text styling (bold, italic usage)

4. Required Elements

  • Name, title, company
  • Contact information
  • Social links
  • Legal disclaimers

5. Prohibited Elements

  • Personal quotes
  • Unapproved images
  • Non-standard fonts

Enforce your guidelines

Siggly ensures everyone uses approved templates that follow your brand standards.